Labor Day Deal: Treat Yourself to a New Roku Smart TV for Up to 13% off

Part of Target’s Labor Day sale, you can save on a variety of Roku Smart TVs ranging up to 13% off — just in time to start your binge of spooky movies and we usher in the Fall.

If your kid is off to college this week, the 32″ Roku TV makes for an ideal dorm room television. They’ll be able to access a variety of streaming apps (though with many streamers locking down on password sharing, they may have to just enjoy the endless void of YouTube in glorious 720p).

View Roku 32″ at Target

View Roku 43″ at Target

View Roku 50″ at Target

View Roku 55″ at Target

The Smart TV That Makes Sense

Looking for something a little more robust, the 43″, 50″, and 55″ Roku TVs all support 4K HDR. That means you can see the rich, vibrant colors of Coraline stand out among the deep blacks. That is a gorgeous movie and you’re not doing yourself any favors by not watching it this Halloween season.

The 43″ and up Roku TVs all support automatic brightness no you never have to fiddle with your screen settings based on your room’s lighting or when it shifts from day to night. Each Roku TV is compatible with Google Assistant and Amazon Alexa so you can incorporate it into the rest of your smart home. The remote does have its own built-in voice assistant to help you find the content you’re searching for with ease.

The home screen is fully customizable so you can keep your favorite streaming apps at the ready. And did you know Roku has originals? I didn’t! Along with the other apps you may be subscribed to like Hulu, Netflix, Disney+, and Max, you’ll be able to switch over to watch the free hit Roku Originals such as Dinner Budget Showdown, Celebrity Family Food Battle, Martha Cooks, Emeril Cooks, wow, I guess it’s just a whole lot of cooking shows, huh?

Let’s break down the different sizes and prices for each Roku TV:

• Roku 32″ Select Series 720p HD Smart Roku TV | $130
• Roku 43″ Select Series 4K HDR Smart Roku TV | $200
• Roku 50″ Select Series 4K HDR Smart Roku TV | $250
• Roku 55″ Select Series 4K HDR Smart Roku TV | $280

They all range between 7% and 13% off. That makes for a savings of up to $30. If you’re not in need of a full TV but still want the Roku experience, be sure to read up on all the Roku streaming sticks currently on sale as well. Plus, you’ll finally relate to all of the Roku City memes.

View Roku 43″ at Target

View Roku 55″ at Target

Gizmodo may earn a commission when you buy through links on the site.