New music

Sabrina Soormally /

08 · 02 · 2023

Power and sophistication.

Heavily inspired by Catherine de Medici, the former Queen of France, Dior’s Summer collection explores the concept of feminine power through exaggerated silhouettes, fine detailing and ancestral savoir-faire.

A series of portraits by Brigitte Niedermair are set against a black backdrop with yellow light emulating around the models, evoking feelings of divinity and grace. Corsets paired with overwhelming crinoline skirts make a powerful statement while sporty pieces disrupt the narrative with a playful, modern edge. Delicate embroidery celebrates the incredible skill the Parisian Fashion house is known for, stitching birds and flowers onto skirts, shorts and even on the iconic Lady Dior.

The star of the campaign is a singular Dior Book Tote drenched in a floral embroidery that can be found throughout the collection. 

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new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.
new music Image by Brigitte Niedermair, courtesy of Dior.

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