Getty Images Wants AI to Stop Copying Them
Shortly after rumors leaked of former President Donald Trump’s impending indictment, images purporting to show his arrest appeared online. These images looked like news photos, but they were fake. They were created by a generative artificial intelligence system.
Generative AI, in the form of image generators like DALL-E, Midjourney and Stable Diffusion, and text generators like Bard, ChatGPT, Chinchilla and LLaMA, has exploded in the public sphere. By combining clever machine-learning algorithms with billions of pieces of human-generated content, these systems can do anything from create an eerily realistic image from a caption, synthesize a speech in President Joe Biden’s voice, replace one person’s likeness with another in a video, or write a coherent 800-word op-ed from a title prompt.
Even in these early days, generative AI is capable of creating highly realistic content. My colleague Sophie Nightingale and I found that the average person is unable to reliably distinguish an image of a real person from an AI-generated person. Although audio and video have not yet fully passed through the uncanny valley – images or models of people that are unsettling because they are close to but not quite realistic – they are likely to soon. When this happens, and it is all but guaranteed to, it will become increasingly easier to distort reality.
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Hany Farid, Professor of Computer Science, University of California, Berkeley
This article is republished from The Conversation under a Creative Commons license. Read the original article.
